PHOTO: Wabi Sabi Productions
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Rachel Maines never thought she'd have to produce her
Social Security card to prove she was a scholar. Her
reputation was suddenly in jeopardy, and the heads of
electrical engineering societies panicked at the sight
of her name. Maines was concerned that perhaps her
arousing area of research was simply too much for
mainstream science to bear.
But her fate took a turn for minor stardom recently,
as this serious visiting scholar, based at Cornell
University's Department of Science and Technology
Studies, became the unexpected link between a certain
publishing house of technical journals, figures of the
1970s feminist movement, and a racy electromechanical
device. On a Saturday in late July, she smiled broadly
in response to hearty applause from a crowd of film
aficionados and activists at a screening at Lincoln
Center, the well-respected performance space in
Manhattan. Her book, The Technology of Orgasm:
“Hysteria,” the Vibrator, and Women's Sexual
Satisfaction, (Johns Hopkins University
Press, 1999) had just been made into a documentary film.
Perhaps even odder than her personal transformation
from needlework historian to vibrator expert is the fact
that Maines's academic work bears the imprimatur of the
IEEE. In June 1989, the IEEE Society on Social
Implications of Technology published her piece,
“Socially Camouflaged Technologies: The Case of the
Electromechanical Vibrator,” in its monthly journal.
The outcry was vehement. “Some readers thought I was a
joke, that the whole thing was a joke on the part of the
editors,” Maines says. “One member of a technical
advisory board said, ‘Why, it read like a parody of an
IEEE article!' ” Readers demanded that she produce
documentation and collect testimony from colleagues
proving her academic pedigree and even her mere
existence. “In retrospect, it was just hilarious,” she says.
The film, an independent production, called Passion &
Power, launches with Maines's account of how
she first stumbled on the stimulator. “I was looking
through turn-of-the-century women's magazines, and I
started noticing the strangest advertisements for
vibrators. I tried not to get distracted from my
needlework research, but you know, I couldn't help
noting down at least the page numbers,” Maines says. “I
even saw them in Woman's Home
Companion. Imagine: Woman's Home Companion!”
The device was first used by doctors in the 1800s to
treat a catch-all female condition termed “hysteria.”
(Symptoms included insomnia, irritability, excessive
bicycling, and reading French novels while wearing tight
corsets, according to the film.) With so large a net,
hysteria became one of the more common diagnoses for
women. The diagnosis was generally applied to cases that
today would be described as “sexual dissatisfaction,”
and women were regularly treated with titillating
massages that could last up to an hour. The aim of the
vibrator, Maines says, was to mechanize the massage work
begrudgingly performed by doctors. Early versions
included a windup device that resembled a pepper
grinder; a steam-powered, table-size version that
required hefty amounts of coal; and an item with several
appendages that she describes as a cross between an
old-fashioned telephone and a creature from outer space.
Another popular variant was powered by a turbine
attached to a water faucet.
As Maines explains it, the major developments that
brought the vibrator from the doctor's office into the
home were line electricity and the advent of
standardized electrical plugs. In magazine
advertisements, vibrators were sold as one of many
possible attachments to a single home motor—an electric
motor that could be coupled with a blender, fan, or egg
beater, to name a few. Nor were they sold in devoted sex
shops: the pleasurable objects were supplied by staid
consumer goods companies, including Sears, Roebuck and
Co., and advertised openly, albeit using appropriately
discreet wording.
Some critics have questioned whether the vibrator as
it was sold at the time was indeed used for racy
purposes rather than, say, a scalp massage. Perhaps.
Even if that was the case, the question remains of how
this rather odd consumer device—marketed purely as a
pleasure-producing item—managed to move out of the
doctor's office and the sanctioned world of medicine
into the home, sold along with the most pedestrian
household appliances as if it were no more risqué than a
toaster. “Technology doesn't come into existence without
some kind of reason. Somebody has to wake up in the
morning and say, you know, there's a problem, and I'm
going to try to solve it,” Maines says.
The documentary, which is now touring film festivals
across the United States, follows the vibrator from its
roots in the 19th century through the many incarnations
leading up to its current form. It traces the device
from its origin in spas and doctor's offices to a more
undercover existence in urban sex shops to its
present-day status vis–à–vis the law. The filmmakers
explored some anachronistic legal territory in Texas and
Alabama, where a few women have been arrested for the
sale and ownership of vibrators.
The documentary splits its time between portraying the
history of one unique technology and chronicling a few
women's paths to sexual freedom, and it loses some of
its perky energy in the transition. When the narrative
fades from the evolution of the vibrator into
sociopolitical territory, the story line blurs, and the
technology becomes one minor component of a large and
vaguely defined feminist movement.
Academic in tone and generally couth in its imagery,
Passion &
Power toys with the comic value of sexually
frustrated Victorians and the pleasure-seeking behavior
of little old ladies—who happen to also be mavens of
the sex-shop scene. The social context of the device has
changed dramatically since its days as a medical tool,
and at times that story does more than provide a few
giggles and genuinely illuminates the relationship
between humans and their inventions. As Maines puts it,
“That's what I love about technology: it takes you
everywhere in the human psyche.”