PHOTO: IntellaSys
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Mac Leckrone is an intellectual property expert at
Technology Partners Limited, generally known as the TPL
Group, a technology development and licensing firm in
Cupertino, Calif. His
deal-making acumen made headlines last
year when TPL started cashing in on its ownership of
patents to technologies that figure in almost every
microprocessor manufactured in the past decade. The
asset has proved spectacularly lucrative for TPL and
Patriot Scientific Corp., in Carlsbad, Calif. The
companies are equal owners in a joint venture that
combines their interests in a series of microprocessor
patents known as the Moore Microprocessor Patent (MMP)
Portfolio, named after the inventor Charles Moore. In
2006, the TPL Group sold licenses to Agilent
Technologies, Casio Computer, Fujitsu, HP, Kenwood,
Lexmark International, Nikon, Olympus, Pentax, Seiko
Epson, and Sony, and earlier this year they added Funai
Electric and NEC.
IEEE Spectrum: How did
you first become involved with Charles Moore?
LECKRONE: Chuck Moore and TPL got acquainted in the
late 1980s. Moore wanted an environment where individual
inventors would ultimately end up with ownership and
control over what they had done, so TPL’s function was
to protect the fruits of their research.
Why did the patent
portfolio have divided ownership in the first place,
and how did Patriot and TPL come to a joint
ownership agreement?
After the early work in the 1980s, some of the
inventors went their separate ways, taking their
interests with them, and some of those interests
eventually came to be owned by Patriot Scientific. It
was clear that TPL couldn’t run a licensing program the
way it would want to with divided ownership, so we spent
a tremendous amount of energy and time negotiating to
bring the interests back together.
What are the most
important technologies in the portfolio? How are
they integral to the products that major electronics
firms are manufacturing?
The 20 000-foot view is that these technologies
produce higher performance, lower cost, and lower power
consumption microprocessors, so they solve problems that
everyone wants to solve. The U.S. 5809336 patent, for
instance, is an on-chip CPU clock and an independent
input/output clock, which allows the CPU to be as great
as it can be without being shackled by low input/output
speed limits. The U.S. 5784584 patent allows chips to
fetch multiple instructions in a single clock cycle,
which reduces power consumption and processing time.
Technologies like these have become the basis of the way
microprocessors are designed today. Virtually every
device that contains a microprocessor uses these
technologies—from the mouse that is sitting a foot away
from you, to the computer that’s telling me I have
e-mail, to the ventilation system that’s pushing in the
air I breathe.
What is your overall
licensing strategy—how did you successfully
negotiate licensing agreements with marquee
companies like Intel and Advanced Micro Devices?
Traditionally, licensing has been a business that’s
handled by lawyers and handled contentiously—you sue
your prospective licensees, and that’s how you get them
to come to the table. From a business point of view,
that’s wasteful and not very effective, so we do what we
can to change that equation. We devote a tremendous
amount of resources to providing our customers with
technical data that demonstrates that our technology is
being used widely across their product lines. We don’t
put them in a position of having to take our word for
it—we do detailed analytical work comparing the claims
of the patent to the inside of their product. We also
have a dedicated team of people that respond to their
questions in writing, immediately. The portfolio
licenses are not inexpensive, so it’s not a small
decision to make. These companies want to make sure
they’re making the right decision, and we want to do
everything we can to assist them.
Another part of our strategy is to create motivation
through a tiered pricing structure—early licensees pay
less than later licensees. The companies that can get
through the decision-making process in a relatively
entrepreneurial and unbureaucratic way will realize the
fruits of being first or second or third, but not tenth.
We always say, “By not purchasing a license, you’re
making a decision that the higher price is okay with
you.” That’s not a threat. It’s just a reality. We just
don’t want there to be any surprises in the future.
The individual corporate culture plays a big role in
whether companies decide to avail themselves of being an
early entrant, or to wait until there are 100 licensees.
You see a huge company like Fujitsu or HP making an
excellent early decision, and then you’ll see others not
doing so. Some companies have the idea that getting
ahead of the curve is the way to go. But we also respect
a company’s decision to evaluate, and then to wait—or
not to act at all. We can only hope that the senior
management and the shareholders understand the impact of
those kinds of decisions.
Licensors are often
portrayed as bad guys in the world of innovation. Is
that reputation justified?
It’s almost become a naughty word to be labeled as a
licensor, but what the patent system is really all about
is creating a world that enables the little guy, the
inventor, to protect his work and fund continued
development. In the late 1980s, Chuck and the TPL Group
made large investments and took substantial risks, and
now we’re plowing the return on that investment right
back into his latest developments. It’s frankly
disturbing to hear people denigrating the efforts of the
individual inventor—there have been many irresponsible
remarks made by people who ought to know better.
What’s ahead for the
TPL/Patriot partnership?
The MMP Portfolio licensing program has, I think,
proved its mettle. We expect a lot of licensees to come
on board this year, because they see the issues. And
then there’s a certain crowd that will just wait, and
they’ll pay a lot more. We’re looking forward to that
because at the end of the day, what we’re doing is
funding an array of product development. That’s our
cycle of success.