But
Not Every Fund makes $5 for every $1 invested. A
fivefold payback is, in fact, remarkable, even in the extraordinary
world of VC. According to Venture Economics magazine,
the typical 20-year average industry return is around 16 percent
annualized—still not bad nowadays, when the average return
from stocks and bonds is in the single digits.
Now consider
that this 16 percent return comes from a blended average of
successes and failures. A general partnership might invest
in 10 to 20 companies. The VCs, of course, are betting that
the successes will more than pay for the failures; in fact,
their idea of a successful company is one that generates a
10-fold return on investment within five years. That's equivalent
to a 58 percent return per year.
With that
definition of a home run, VCs can hit a few foul balls. If
a successful investment gives you a 58 percent annual return,
you could have three failures as well and still do better
than the VC industry average. You can reduce your risk further
by investing a limited amount of money, often as little as
$5 million or $10 million, in the earliest, high-risk, high-reward
funding rounds and putting in bigger bucks in later rounds
when a company is beginning to look like it will succeed.
All this
structure seems designed to maximize investment in true innovation.
Yet, as our study showed, the very opposite is true. We believe
there are four basic reasons that innovation often gets short-circuited.
1.
A venture fund has a life cycle.
VC general partners don't work with an amorphous pile of cash; they
manage discrete venture funds. For example, in 2003 the Kleiner
Perkins Caufield & Byers XI fund was created—the 11th since the
firm began. Each fund has a different set of general and limited
partners. To protect against conflicts of interest—that is,
to make sure fund XI doesn't bail out failing investments
from fund X—most VCs won't invest in two different
funds if the same company is funded in both.
The general
partners of each fund need their investments to pay off within
the fund's life span, which is six or seven years. So the
general partners look for investments that can generate revenues
in two to four years and break even soon after. Their ideal
scenario is one in which they sell the company for a lot of
money, or it goes public for a lot of money, within the fund's
lifetime.
This
short life cycle for venture funds has dramatic consequences
for innovation, none good. Typically, when a fund invests
in a new company, it needs to reserve additional funding for
up to three follow-on rounds, just in case the start-up runs
out of money, which is inevitably the case. When you total
up the bills for management fees; accounting, legal, and other
expenses; and reserves for the follow-on rounds, an initial
funding round of $200 million to $300 million might involve
a $1 billion commitment over seven years. If that $1 billion
sum represents the entire fund, the VC may need to start a
new fund to invest in even more companies beyond the ones
in the previous fund. Thus, the gap between one fund and the
one that immediately follows it might be only two to three
years.
That's
a big problem, from an innovation standpoint. To raise fund
[n + 1], institutional investors are going to look at the interim
results for fund [n].
They want to see the start-up company booking substantial
revenues or showing other signs of progress, such as contracts
awarded or design agreements with major customers. In other
words, VCs need to see a company end its start-up phase and
become a real business in three years at most.
The upshot
is that VCs won't look favorably on funding proposals involving
years of research—regardless of the potential payoffs. It's
not that they are not interested in innovation. They just
won't fund innovation that takes time.
A good
example from our own current portfolio is InPhase Technologies,
in Longmont, Colo., which is developing holographic storage
media and hardware. The company had its technical inception
at Bell Labs in 1995 and was venture funded in 2000. This
past January, it showed a prototype 5-inch drive. Its first
product, expected in 2006, will be a 300-gigabyte removable
disk cartridge that will be the same size as a DVD drive but
will hold 60 times as much data. But the company will have
taken 11 years to hang its first dollar on the wall, which
is 7 or 8 years too many for InPhase to be attractive to the
denizens of Sand Hill Road.
In funding
InPhase, we decided to forgo the traditional short-term window,
because we saw a huge potential payoff for investors. Naturally,
there's commensurate risk. Corporate research labs, such as
those at IBM or Pfizer, and U.S. government agencies, such
as DARPA or Sandia National Laboratories, can take this long-term
view, but it's rare for venture funds.