First Impressions: When T.J. Rodgers, CEO of Cypress Semiconductor Corp., first saw a Grating Light Valve chip being manufactured at one of his company's foundries, under contract for Silicon Light Machines, he thought he was looking at a "design execution horror story" and gave the order to "nuke 'em, immediately." Then he saw a demo of a GLV display and liked it so much that he bought Silicon Light.